Empire East Stays Ahead of the Curve with Innovative Online Platforms this 2022

Quezon City, Philippines – Empire East Land Holdings Inc., a highly regarded real estate developer with a remarkable 29-year track record, has consistently demonstrated its ability to overcome crises and challenges while maintaining the trust of its homebuyers.

"The past two years have taught us three things: the world will change, we change along with it, and third, some things will not change. The first two are about the Pandemic and how it changed our operations. The third is about that one immutable thing that we should aim to keep. And that is none other than our homebuyers' trust."

          - Empire East President & CEO, Atty. Anthony Charlemagne Yu

Empire East seamlessly integrates digital solutions in Real Estate, with an unwavering commitment to providing exceptional client service in the industry. Recognizing customers' shifting preferences during the pandemic, the company swiftly transitioned from face-to-face transactions to a digital platform to ensure the safety of all parties involved. The Empire East Highland City Walkthrough App is a groundbreaking addition to the company's digital sphere. This immersive experience allows users to explore the upcoming township in Metro Manila even before its completion. This innovative approach sets a new standard for real estate developers, providing a safe and convenient means of presenting properties. For those seeking a more personal experience, mall showrooms remain open and accessible.

In response to the growing demand for homeownership in the Philippines and following the sold-out success of Arcadia, the initial 4-tower phase of the Empire East Highland City township, the company introduced the second phase, Bellara. Meanwhile, other projects like Mango Tree Residences are nearing completion, offering potential homeowners a wide range of options. In addition, to further enhance the community experience, a food park has been established within the Empire East Highland City grounds, catering to diverse culinary preferences.

Empire East develops a centralized portal for efficient communication with its customers. The Ask About Your Home (AAYH) website enables clients and homebuyers to submit inquiries and receive updates on their concerns. Each query gets an email confirmation, and dedicated departments promptly address and resolve them. Ask About Your Home fosters transparency within the company, ensuring every department is committed to resolving client inquiries.

Through the collective efforts of various departments such as Marketing, Management Information Systems, Credit and Collection, Legal and Corporate Affairs, and Property Development, the portal was streamlined and customized to cater to clients' specific needs. In addition, Empire East conducted a comprehensive two-day training webinar to equip vital departments with the necessary skills to handle and address client inquiries effectively.

The introduction of Ask About Your Home reaffirms Empire East's unwavering commitment to delivering quality homes and reliable client service dedicated to enhancing the client experience. This project represents a significant step towards Empire East's vision of building dream homes for Filipinos, raising the standard of city living, and cultivating resilient and sustainable communities nationwide.

Since its official online launch in April 2022, Ask About Your Home has achieved remarkable success in assisting client inquiries, boasting a 100% response rate and a 72% satisfaction rate. This accomplishment underscores Empire East's commitment to providing exceptional services and continuously improving its processes.

At Empire East, the well-being of its employees is highly valued. At the height of the global pandemic, the company recognizes the importance of striking a healthy balance between work and personal life to foster meaningful connections among colleagues. To simplify administrative procedures and make them paperless, the company has introduced the Central Form Processor (CFP), an online platform that allows employees to submit different forms conveniently. The appropriate departments then manage these forms. Additionally, Empire East has established the Accreditation Portal (ACP), which streamlines the proposal submission process for contractors and facilitates effective communication regarding subsequent steps following approval. In addition, the company also organizes various online gatherings and events to promote a harmonious and collaborative work environment, ensuring a healthy work-life balance for its employees.

Empire East’s commitment to trust, excellent client service, and innovative residential developments have raised the standards of city living in the Philippines. With a focus on customer satisfaction, adaptability, and continuous improvement, Empire East successfully navigates the evolving real estate landscape while building dream homes and cultivating resilience and sustainability.

Follow Empire East on its social media channels @empireeast or visit its website at www.empire-east.com to stay updated with the company and its projects.

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