Road to 30 Years: Empire East ReimAGIning the Path to Innovative and Sustainable Living

Quezon City, Philippines – Approaching its 30th year in the real estate industry, Empire East, a pioneering property developer in the Philippines, has consistently led the way in sustainable development.

“Sustainability is our transformative opportunity. It's our responsibility to build communities that thrive for generations. Embracing green technologies, renewable energy, and conscious design is a strategic advantage and a moral imperative. Let's create a future where real estate harmonizes with nature and sustainability is the cornerstone of progress.” said Empire East President and CEO Atty. Anthony Charlemagne C. Yu.

Empire East embraces sustainability across its residential developments and Corporate Social Responsibility (CSR) programs, aligning with various UN Sustainable Development Goals (UN SDG). For instance, they lead SDG 11 by establishing transit-oriented communities, encouraging residents to utilize public transportation, and reducing their carbon footprint. SDG 8 is also addressed through its dedication to creating abundant lifestyles and authentic environments that support economic growth. Additionally, the company contributes to SDGs 1 and 2 by implementing programs that enhance the well-being of neighboring communities, such as organizing feeding programs and donation drives.

Creating a Safe and Digitized Workspace

During the pandemic, Empire East’s continued its operations in a hybrid site-based and remote work setting, with the health and safety of its employees and clients on top priority. It leveraged the productivity of its workforce through the use of centralized digital systems and online applications to maximize the benefits of a hybrid work setup.

These strategies developed and upskilled the employees toward digital processes that minimized the use of traditional paper transactions that resulted in more effective, efficient, and smoother transactions in the company’s overall operations.

Environmental Stewardship Through Responsible Development

Empire East Cares initiatives, encompassing its CSR programs, have been designed harmoniously with several critical objectives of the UN SDG. Throughout the previous years, Empire East’s CSR endeavors have focused on tackling poverty and hunger, fostering optimal health and well-being, and establishing sustainable communities, among various other areas. These efforts reflect the core values and essence of Empire East.

In 2022, as Empire East celebrated its triumph over the pandemic, the company remained dedicated to its mission of inclusive nation-building by providing support and empowerment to communities in need.

Empire East's efforts to empower and support communities were exemplified through various activities such as donation drives, feeding programs, and tree-planting initiatives conducted across different regions throughout the country. In May 2022, the company's Property Development Division (PDD) orchestrated a tree-planting event at Playa La Caleta Nursery in Bataan. Their goal is to annually plant mangrove seedlings with the aim of nurturing them into a thriving forest. Collaborating with the Department of Environment and Natural Resources (DENR), the team successfully planted 100 Narra seedlings during this single-day event.

In December 2022, Empire East's Finance Department extended its support by distributing more than a hundred food packs and grocery items to families in Payatas, Quezon City.

Also, prior to the holiday season, employees from the Credit and Collection Department (C&C) took the initiative to organize a feeding program and generously donated slippers and goods to nearly 150 families in Brgy. Capisan, Zamboanga City.

Through collaborations with local government units and foundations, Empire East and its dedicated volunteer-employees have contributed to the planting of more than 700 trees and seedlings across various locations in the country. These efforts have been instrumental in supporting diverse reforestation initiatives.

The future of sustainable township living, Empire East Highland City, located in Pasig-Cainta, boasts eco-friendly features and amenities that improve not only the lifestyle of its homebuyers but also provide a better community for the natural environment and future generations.

Creating Unparalleled Communities

Empire East's objective of fostering the well-being of individuals goes beyond the achievements in property development that it has accomplished. The company is deeply committed to engaging with the surrounding communities, employing a comprehensive approach to provide support and instill hope. Following the aftermath of Typhoon Ondoy in 2009, which caused widespread devastation in Metro Manila, Empire East established Empire East Cares, its corporate social responsibility arm. Since then, the company has consistently provided aid and support in response to natural disasters that have impacted the country over the years.

The company’s efforts to support communities have been recognized through the receipt of national and international awards, highlighting the impact of their initiatives, including:

• Gold Winner for Excellence in Brand CSR - 2020 PANAta Awards
• Bronze Award for Innovation in Community Relations or Public Service Communications - 2020 Asia Stevie Awards
• Special Recognition in Corporate Social Responsibility - PropertyGuru Philippine Property Awards 2018

Raising the Standard in Innovative Living

As Empire East journeys towards its 30th year in the real estate industry, its dedication lies in elevating the quality of urban living to new heights and reshaping the meaning of authenticity in home purchasing and lifestyles. The company will persist in its mission to enhance cityscapes within and beyond Metro Manila in the coming years.

About Empire East

With an impressive track record and almost 30 years of real estate excellence, Empire East is a leading residential developer renowned for delivering high-quality and affordable homes integrated with sustainable designs that are made to benefit human health, the natural environment, and economic progress.

Want to learn more about Empire East? Visit the website or follow us on our social media pages.

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