NEWS - 05 March 2021

Take Advantage of Felix Avenue’s Potential

The highly urbanized city of Pasig in Metro Manila and the first-class municipality of Cainta in the province of Rizal are bounded at one vital section by the 2.64-kilometer Felix Avenue, connecting the major thoroughfares of Marcos Highway and Ortigas Avenue Extension. Fondly called by locals as Imelda Avenue in the past, Felix Avenue acquired its current name from a former municipal mayor of Cainta, Francisco P. Felix. Though there are some territorial disputes being battled at the court now between Pasig and Cainta concerning its boundaries, especially along the stretch of Felix Avenue, this vicinity is undeniably a key strategic location that serves as a gateway between the National Capital Region and the CALABARZON region—right where the metropolis converges with the East.


For this reason, new and seasoned developers, both for commercial and residential projects, have been yearning to get a piece of property along Felix Avenue. While the area has already been filled by gated exclusive villages such as the Greenpark and Vista Verde subdivisions over the past decades, supermarkets and numerous retail establishments have been sprouting to cater to the needs of the local residents. Moreover, mid-rise residential condominiums from several real estate developers are now being constructed along Felix Avenue, rising from 5 up to 11 floors.


But the potential of Felix Avenue just got hyped up with the completion of the LRT Line 2 East Extension, whose Marikina Station along Marcos Highway is adjacent to the Sta. Lucia East Grand Mall at the north end of this major thoroughfare. It got even more exciting when the national government announced in early 2020 the approval of the construction of MRT Line 4 that will traverse Ortigas Avenue Extension. Set to be completed by 2025, the planned MRT-4 Cainta Junction Station will be at the south side of Felix Avenue. These mass transport systems are expected to carry thousands of passengers daily from the East traveling to key places in Metro Manila. Real estate market values are also projected to jack up due to these infrastructure developments.


With all these upcoming developments, today is the perfect time to invest on this side of the East that converges with the Metro. Taking advantage of the great potential of Felix Avenue in the near future is real estate game-changer Empire East. It unveiled the grandest development yet in the area, the sprawling 24-hectare Empire East Highland City. No other property in the vicinity would be as large in scale as this township. Its condominium complex will host high-rise towers, set to be the tallest structures in the East that will definitely reshape its skyline. Currently, the first two towers under pre-selling stage are planned to soar as high as 37 levels.


The Empire East Highland City will have an elevated township concept where its structures will be built on stilts. Elevated up to six meters high from Felix Avenue is the expansive 8,000-square-meter Highland Park that will treat future residents and visitors to a grand welcome. The green park’s landscaped gardens, glistening water features, spacious walkways, grand Spanish steps, retail shops and 500-seater parish church, will surely become a go-to destination in Pasig-Cainta area, alongside the luxurious Highland Mall, and with the high-rise condominium towers serving as its majestic backdrop.


Being a future resident of Empire East Highland City along Felix Avenue in Pasig-Cainta, you will also have the privilege of indulging in world-class recreational amenities should you apply for membership in an exclusive sports club in the middle of your uphill community. The Chartered Club will host indoor swimming pools, a multi-purpose court, game areas, spa and Jacuzzi, café and lounge, and a lot more.


Choose among an executive studio, one-bedroom up to two-bedroom suite, and grab the best deals with huge discounts and flexible payment terms. Take advantage of the pre-selling price today and enjoy a higher market value for your condo property a few years from now. Whether you will utilize it for living long-term with your family or you plan to acquire it for investment and have it rented out or resold, there will be no other best time to purchase a residential suite at Empire East Highland City but today.


Learn more about this prestigious development in the bustling Felix Avenue in Pasig-Cainta by calling (02) 8810-3333 or 0917-8-EMPIRE (367473). You may also email inquiry@empire-east.com and follow @empireeast and @empireeasthighlandcity on its official social media accounts and pages.


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